How To Build Your Kleeneze Business Using Attraction Marketing

In order to build your Kleeneze business, you need two things; customers for your products and prospects to join your team.

The first is simple; put your catalogues out and you will get orders. In the beginning, some weeks will be better than others as you are trying to find your customers and establish yourself, but as time goes on, you will find people who will buy from your catalogues on a regular basis. They buy from you for a variety of reasons; they like the products; they like the price; they like the fact they can shop from the comfort of their front room; and probably a few other reasons as well.

But do you know the main reason an established customer will buy from your catalogues?

YOU.

You have proven to them that you are reliable; that you turn up when you say you will; you’ve always got a friendly smile and maybe their dog greets you like you’re one of the family. You’ve built a rapport, a relationship with your customer; they like you and they trust you.

In other words, without even knowing it, you’ve been using Attraction Marketing.

So why is it so different when you’re trying to build a team?

Wouldn’t it be nice to be attracting your target market to you instead of chasing prospects in the hopes they will join your Kleeneze business?

When you join Kleeneze (or any other network marketing business), one of the first things you are taught to do is to make a list of everyone you know (family, friends, neighbours, your mechanic, your children’s teacher, etc, etc.) and see if they want to join your business.

Fair enough, but when your friends laugh at you, it can be a bit disheartening. And judging by the drop-out rate in the industry, this factor puts more than just a few people off. To be fair, there have been large organisations built using precisely this method, but those cases are few and far between. For the majority of distributors, this method is difficult to copy effectively; it simply does not work.

Even if a lack of success with those you already know does not dampen your enthusiasm, what happens when you run out of people to talk to?

You spend time and/or money to get prospects by distributing fliers, purchasing leads, advertising in newspapers, and a variety of other ways of getting strangers to call you or look at your website; following that, you are essentially cold-calling prospects who may or may not actually be interested in what you have to offer. What you have to offer is the Kleeneze business opportunity and nothing else; if your prospect is interested in this, that’s great, but if not, what’s next? That prospect is either forgotten about or maybe followed up with the same pitch several months later. Chances are if they weren’t interested the first time, they’re not going to be interested later.

In any case, all of these strategies are based on you chasing prospects and hoping you can catch them at the right time when they are ready to join.

Your target market should be people who have already expressed an interest in and actually purchase what it is you offer, and you want it to be completely duplicable so that anyone, no matter what their ability, can do.

And that’s where the internet and the Renegade University course comes in.

You will learn how to promote YOU, not the company, and get prospects chasing you, instead of the other way round. It’s a step-by-step process, so you are never left high and dry wondering “what do I do next?”, and it is designed so that both a beginner and someone with more experience can use it. You work at your own pace through the tutorials with help, support and guidance from me and my team.

Oh, and did I mention that the initial courses are totally free?

 

To find out more about Renegade University and Attraction Marketing, register for a free account, and I’ll show you how you can apply these simple principles to build your Kleeneze business.

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